Brit awards break with past in biggest-ever shakeup | Music | The Guardian

Brit awards break with past in biggest-ever shakeup | Music | The Guardian: "The Brit awards, the glitziest event in the UK music industry calendar, are no stranger to criticism. Tedious, embarrassing and irrelevant are just some of the less generous adjectives that have been flung at the event. And the slur that hit hardest was the accusation that the Brits are an outdated relic. But its organisers are determined to put this slur to rest with a raft of changes to next year's event that amount to the biggest shakeup in Brits history.
The changes – including a new venue, a new award designed by Vivienne Westwood, a greater focus on the album of the year, the scrapping of the outstanding contribution to music award and changes to the voting academy – will 'transform' the awards, David Joseph, the CEO of Universal Music UK and the new Brits chairman, told the Guardian.
'I want to see more music, I desperately want more gravitas – I want it to be fundamentally about music,' he said. 'It has been great ... but I'm trying not to look too much at the past.'"

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